Hard Rock Hotel & Casino Ottawa proudly joined Hard Rock International’s 24th annual Pinktober® campaign, dedicating the entire month of October to raising awareness and funds for breast cancer research. Through a series of vibrant activations, culinary initiatives, and community engagement, the property raised $12,000 in support of the Canadian Cancer Society.

From the Pinktober Kick-Off Event on October 1, featuring a striking centerpiece display and a celebratory video that became our highest-performing social post of the month, to property-wide décor and immersive experiences, guests and team members united for a cause that matters.

Highlights included:

• Signature Pinktober Cocktails & Desserts: $1 from every item sold donated to the campaign.
• Team Member Pop-Up Fundraiser: exclusive Rock Shop sale with 100% proceeds benefiting Pinktober.
• Guest Donations: cash and gaming ticket contributions amplified the impact

“Pinktober is more than a campaign, it’s a movement. We’re proud to stand with our community and the Canadian Cancer Society to support life-saving research and programs,” said Christine Crump, President of Hard Rock Hotel & Casino Ottawa.

Cheque Presentation
To celebrate this achievement, Hard Rock Hotel & Casino Ottawa will present a $12,000 donation to the Canadian Cancer Society, an organization dedicated to funding life-saving research, providing compassionate support programs, and advocating for a future where no one fears cancer. This contribution helps advance their mission to improve outcomes and quality of life for those affected by breast cancer across Canada.

About Hard Rock®:
Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 74 countries spanning 313 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. Its Unity by Hard Rock™ global loyalty program rewards members for doing the things they love across participating properties around the world. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world's largest and most valuable collection of authentic music memorabilia at more than 89,000 pieces, which are displayed at its locations around the globe.

HRI became the first privately-owned gaming company designated a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal in 2021 and has since been honored fourfold. Hard Rock was also honored by Forbes among the World's Best Employers, as well as Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming and Entertainment Industry. In the 2022 Global Gaming Awards, Hard Rock was named Land-Based Operator of the Year for the second time in four years.

Hard Rock International currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB-) and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrockottawa.com or shop.hardrock.com.

About Hard Rock Hotel & Casino Ottawa
Hard Rock Hotel & Casino Ottawa is a world-class entertainment destination in Canada’s capital, blending the iconic Hard Rock experience with the rich history of the Rideau Carleton Raceway. Originally opened in 1962 as Canada’s first-ever five-eighths mile harness racing oval, the site has been a staple in Ottawa’s gaming and entertainment community for over six decades.

Now fully transformed into Hard Rock Hotel & Casino Ottawa, the $350 million resort features a 150-room hotel, including 22 suites, an expanded gaming floor with up to 1,500 slot machines, 40 live-action table games, and high-limit gaming. Guests can enjoy six unique dining options, including the iconic Hard Rock Cafe and Council Oak Steaks & Seafood, alongside three bars, the Rock Shop®, and Hard Rock Live — a 23,000 square foot, 1,900-seat performance venue hosting world-class concerts and events. Authentic music memorabilia, with a special focus on Canadian music legends, is showcased throughout the property.

As a proud member of the Ottawa community, Hard Rock Hotel & Casino Ottawa employs over 1000 team members and continues a long-standing tradition of community investment through partnerships, sponsorships, and charitable initiatives. Since February 2000, the City of Ottawa has received over $113 million in payments from the casino, contributing significantly to local programs and services.

Operated by Hard Rock International and governed by Ontario Lottery and Gaming Corporation (OLG). With OLG partnership, Hard Rock Hotel & Casino Ottawa demonstrates a daily commitment to responsible gambling with full implementation of OLG’s PlaySmart program and is recognized through the RG Check accreditation program.

For more information on Hard Rock Hotel & Casino Ottawa, visit casino.hardrock.com/ottawa