Philanthropy, Casino
June 12, 2026

Hard Rock Hotel & Casino Sacramento at Fire Mountain Announces World Cup Watch Parties, Giveaways, and Specials

World Cup 2026

(WHEATLAND, Calif. --June 12, 2026) -- Hard Rock Hotel & Casino Sacramento at Fire Mountain is celebrating the excitement of the World Cup with special watch parties, food and drink promotions, exclusive merchandise, and a chance to win tickets to a World Cup match at San Francisco Bay Area Stadium.

Hard Rock Sacramento Sports Bar will host World Cup watch parties on June 12 at 6:00 p.m. Pacific, June 19 at Noon Pacific, and June 25 at 7:00 p.m. Pacific. Fans are invited to gather at the Sports Bar to cheer on their favorite teams while enjoying food and drink specials throughout the watch parties.

Following the June 25 World Cup game, guests will have the opportunity to participate in a special drawing. The winner will receive two tickets to the World Cup game on July 1 at the San Francisco Bay Area Stadium. The USA vs. Turkey game is scheduled for 10 p.m.

In addition to the Hard Rock Sports Bar festivities, Hard Rock Cafe Sacramento will feature a Messi Burger special throughout the World Cup celebration. Lionel Messi has been a longtime partner of Hard Rock.

Fans can also gear up for the tournament at the Hard Rock Sacramento Rock Shop, which will offer World Cup merchandise, including Messi World Cup T-shirts and Messi World Cup jackets.

With watch parties, themed specials, exclusive merchandise, and the chance to win World Cup tickets, Hard Rock Hotel & Casino Sacramento at Fire Mountain is giving fans a high-energy destination to celebrate the tournament.

About Enterprise Rancheria and Hard Rock Hotel & Casino Sacramento at Fire Mountain

Hard Rock Hotel & Casino Sacramento at Fire Mountain features the latest in live music and entertainment, hospitality, world-class gaming, and exceptional cuisine. The property is Hard Rock's first Vegas-style casino in California and offers a hotel with multiple suite options, a large gaming facility with 1,400 slot machines and 50 table games, along with an outdoor pool and deck area, large meeting space, and five unparalleled restaurants. Hard Rock Hotel & Casino Sacramento at Fire Mountain was ranked the #3 Casino Outside Las Vegas in Newsweek's Readers' Choice Awards 2026. HARD ROCK LIVE SACRAMENTO is a flexible event center with the capability to host a multitude of programs, including live shows, premier sporting events, galas featuring up to 2,500 seats or over 3,000 occupants for general admission, with no spectator further than 140 feet from the stage. HARD ROCK LIVE was named the #2 Casino Concert Venue in Newsweek's Readers' Choice Awards 2026. HARD ROCK SPORTS BAR is the property's newest amenity, opened in November 2025, and gives guests a front row seat for up to 20 games broadcasting live at one time in a large screen format with 14 bar top games and a 24-hour game ticker. The property also operates ROCKTANE GAS + SMOKE, a Hard Rock-branded state-of-the-art gas service station and drive-through smoke shop, the first on the West Coast. The property includes signature brand amenities like the Sound of Your Stay® in-room music program, a Rock Shop®, Unity Store, and a Body Rock® fitness center. Additionally, the project marks a historic partnership between two Native American Tribes - The Seminole Tribe of Florida, owners of Hard Rock International, and Enterprise Rancheria. Owners of the Hard Rock Hotel & Casino Sacramento at Fire Mountain property, the Estom Yumeka Maidu Tribe of the Enterprise Rancheria is a sovereign Native American Nation offering diverse tribal government services and programs that improve the quality of life for its some 1,000 tribal citizens and surrounding communities in Northern California. For more information on Hard Rock Hotel & Casino Sacramento at Fire Mountain, visit www.hardrockhotelsacramento.com.

Contact:
Heather Atherton, Atherton PR
916-316-4568, [email protected]